WHAT WE DO

HYPE leverages its full-stack engine to build and scale a portfolio of purpose driven consumer brands

01

Brand Creation

Bringing branding and design to interconnected, traditional lifestyle categories

02

Product Development

Leveraging proprietary data and processes to rapidly test and iterate

03

Manufacturing

Strong relationship with network of manufacturers. Lower minimum order quantities (typically ~25% of normal MOQs). Attractive payment terms to alleviate pressure on cash flow

04

Logistics & Operations

Economies of scale leading to lower logistics costs. Logistics network ready for rapid launches into new markets

05

Marketing

Leveraging similar marketing channels across all our products. Birds-eye view of best-in-class customer acquisition and funnel metrics

06

Distribution

Same D2C strategy at launch to set benchmark for narrative and price. Proven ability to expand to alternative distribution channels – B2B, marketplaces, offline

07

Technology

Tried & tested shared infrastructure and technology stack

The engine powering any modern consumer brand

HYPE OWNED BRANDS

HYPE's engine to create, build and scale self-owned brands

HYPE + CREATORS

Creators use HYPE's engine to create, build, and scale business together

HYPE + BRAND PARTNERS

Leverage HYPE's engine to allow traditional brands to go digital at scale